Besides Bier, other executive producers are Cathy Schuman of Welle Entertainment, Jeff Gaspin via Gaspin Media, and Brad Kaplan of LINK Entertainment.” /> Davis is also executive producing along with Julius Tennon and Andrew Wang of JuVee Productions. "The First Lady" is written and executive produced by Aaron Cooley.
“Michelle Pfeiffer and Susanne Bier have joined the brilliant and incomparable Viola Davis to bring the remarkable stories of these women into urgent, engrossing and long overdue focus,” said Amy Israel, executive vice president of scripted programming at Showtime. With these formidable artists in front of and behind the camera, we couldn’t be more thrilled – especially at this unique moment in time for our nation – about the powerful promise of 'The First Lady.'” “Michelle brings authenticity, vulnerability and complexity to all her roles, and Susanne is a visionary director who commands the screen with fierce honesty and a singular visual style.
Bier most recently directed the hit HBO limited series "The Undoing" starring Nicole Kidman and Hugh Grant. She previously won an Emmy for her work directing the AMC miniseries "The Night Manager." Her feature directing credits include "Bird Box," In a Better World," "Love Is All You Need," and "Things We Lost in the Fire."
In addition, Susanne Bier has signed on to direct and executive produce the anthology series. Michelle Pfeiffer has signed on to star as Betty Ford in the upcoming Showtime series "The First Lady," Variety has learned.
Pfeiffer won a Golden Globe Award and earned one of her three Oscar nominations for her performance in "The Fabulous Baker Boys." She was also nominated for an Academy Award for the films "Dangerous Liaisons" and "Love Field." She was also nominated for an Emmy for her role in the HBO film "The Wizard of Lies." She is known for her starring roles in features such as "Batman Returns," "White Oleander," "Scarface," and "Hairspray."
Formerly known as "First Ladies," the show is described as a reframing of American leadership, told through the lens of the women at the heart of the White House. Pfeiffer joins previously announced cast member Viola Davis, who will star as Michelle Obama. The first season of the series will also explore the life of Eleanor Roosevelt, with that role yet to be cast.
She is repped by CAA, Management 360, and Hirsch Wallerstein.
She was active in social policy and set a precedent as a politically active presidential spouse and one of the most candid first ladies in history, commenting on every hot-button issue of the time. Ford was the First Lady of the United States from 1974 to 1977 as the wife of President Gerald Ford. She also raised awareness of addiction when she made her long-running battle with alcoholism and substance abuse public.
She is repped by CAA and Brillstein Entertainment Partners.

And as we're talking she received an email saying "Bird Box" was on the New York Times bestseller list. With about 30 miles to go on the long, icy, snowy drive home, we reached a dead-stop traffic jam. At that moment, my agent Kristin Nelson called and we started talking about things. So I saw all the reviews, memes, the start of it all, from afar. It was absolutely electrifying. Unbelievably, I was in Michigan's Upper Peninsula, eight hours from home, when the movie erupted. She screamed with excitement and I probably did the same and all I can say is, I'm so glad I was in a traffic stop when I got the news.
What has been the most surprising or memorable moment of this whole experience?
"Bird Box" is available on Kindle and paperback right now on You can also download and listen to it for free on audiobook with a 30-day free trial to Amazon Audible.
Has the success of "Bird Box" opened up any new doors for you? What are you working on next?
How do you find out about it making it onto the list? Four years after its release, "Bird Box" is now in the Top 10 of the New York Times Bestsellers List.
The scariest, most powerful one I can. I'm writing a pilot and a feature, both based on previously published books of mine. My next book, "Inspection," comes out April 23 (pre-order here). My manager Ryan and I have formed a production company called "Spin a Black Yarn" (named after a story collection of mine) and we're developing several projects of mine as well as other authors for film, TV and other outlets. I'm also working on the book that'll come out after that. Two books that were published after "Bird Box" have been optioned and we're shopping more. I'd love to direct a movie.
My bandmates are as floored as I am. Well, my mom and dad came to the New York premiere. I guess, you know, they've seen me writing books all these years (I wrote eight of them while riding shotgun in the band van as we toured through the years), and they've known me to have "Bird Box" on me since 2006, so we're all happily astonished. It was incredible, crossing a New York street with my mom, heading to the theater, then sharing a drink with my dad at the afterparty.
As for the reviews, I've been living with this story, Malorie and Boy and Girl, for long enough that I know how I feel about them, and how I feel about the book, and now the movie. I mean, if I made the movie myself it still wouldn't be the book. So I was glad it was in her hands and not mine. So I don't find myself getting too sensitive to too much. I was excited to see the story through Susanne's eyes.
What has the reaction been from your family and circle of friends and colleagues?
Published in 2014, "Bird Box" (available on Kindle, audiobook and paperback here) was quietly released by Ecco, a small imprint of HarperCollins, and debuted to modest reviews and sales. Still, industry insiders were intrigued by Malerman's post-apocalyptic thriller, and film rights were optioned even before the book's release. It's been an exciting couple of weeks for Josh Malerman, the first-time author whose debut novel "Bird Box" has now become a hit Netflix film.
Now, thanks to its record-breaking bow on Netflix (the streaming service says more than 45 million people viewed the film in its first week of availability), Malerman’s original book has returned to the New York Times’ best-sellers list, while sites like Target and Amazon have struggled to keep it in stock.
A dreamish moment that will stick with me forever came after the Los Angeles premiere, as I'm standing in the lobby, as the crowd is filing out, as Susanne Bier sorta emerged from the crowd, like she'd stepped out of a fog, a mist, and suddenly she's standing before me and she asks, "What did you think?" And I, smiling, was able to tell her with all the joy of a child, "I loved it."
Maybe. And me? I'm loving it all. I could give you many examples of how unprepared I was for this because who could prepare for this? Is it overwhelming? But this is different somehow. From the reviews to the memes, the articles that dig deep into the meaning of the creatures and the ones that don't. But I kinda like being overwhelmed. Susanne Bier and Netflix created something that's having us all ask how movies are made, promoted, viewed, and talked about. When you get a book optioned for film, you of course fantasize or at least imagine a scenario in which it's a hit, right? I feel like I'm standing at the head of a wind tunnel, but that wind is warm.
You released the book in 2014. What was the process like of getting it developed and turned into a film?
That's powerful. What do you make of this inkblot? "Bird Box" is the unknown turned up to 10. It's almost like taking a magnifying glass to the unknown; the concept that what we're afraid of most is the unknown. I've always thought of "Bird Box" as a Rorschach test. Because the creatures can't be seen. What do you see here? But then again, isn't it really a story about a somewhat reluctant mother who ends up devoting her life to the safety of her children? I suspect the answer to your question lies somewhere in there.
To call this arc "thrilling" doesn't do it justice. But maybe there isn't one. I'm still trying to find the perfect word. Maybe it's many. And when Netflix bought the rights from Universal and Sandra Bullock got on board, things galvanized, became real, went into motion. So by the time the book was published, almost five years ago now, there was already movie momentum behind it.
Did you ever get to meet Sandra Bullock and talk to her about the character? How involved were you in the casting and production process of the film?
How hard was it to see the characters through someone else's vision? Even though you didn't direct the film, it's still your story.
When was the first time you saw the finished film in its entirety?
So I wrote the first draft in 2006. "Bird Box" was picked up by HarperCollins in 2012, Universal Studios optioned the book in 2013, Eric Heisserer wrote the script in the same year, and the book came out in 2014. Around then, Ryan started telling me he believed we could get a film option for the book once the book got picked up by a publishing house. Around 2010, I started rewriting the book, this with the help of my manager Ryan Lewis. And he was right. A messy thing that was twice as long as what it ended up being, but still the same scenario, same alternating plot-lines (the river and the house), same blindfolds and Malorie and the kids.
So I asked Netflix if I could get a screening two days before and they said yes, and we watched it in a screening room in their building. The plan was to see it for the first time at the Los Angeles premiere, but I was way too nervous to see it for the first time, sitting two seats down from Sandra Bullock at Mann's Chinese Theater, y'know? I'd never been to a screening room before and it was awesome: no previews, no nothing really — the lights went out and the movie started. About 10 minutes, in I leaned over to Allison, my fiancee, and said, "Hey, this is really good." About 30 minutes later I leaned over again: "Hey, this is really good."
It's important to remember that the movie was optioned before the book came out, and the book was my first to be published. I had little to no say in the entire film process and that's all great. So I'm very used to that team process. But I didn't really even think about that, I was just thrilled. I write songs and bring them to the boys but I don't tell anyone what to play, you know? Maybe this has something to do with being in a band for so long? Here, I brought the book to the table and Susanne and Sandra Bullock and Netflix took it from there. So, talk about an unknown with no leverage.
The Michigan native, who's also the frontman for Detroit-based rock band The High Strung, says he's now hoping to find the same success with his new book — and new music. Malerman says he's been excited to see the positive reactions to his book and the Sandra Bullock-led film.
If Susanne [Bier] thought there should be 20 housemates instead of seven? I love it. In the case of "Bird Box," we've got a blindfolded mother and two blindfolded kids navigating a river, fleeing an entity or creature they absolutely cannot look at. So nothing was "precious" to me except for the core conceit, which remained intact. From there? All that is the artistry of the people making the movie. If she wanted to change their names, remove the dogs from the story? The way I've always seen it, so long as the core idea of the book remains in tact, I'm game for any changes on top of that.
I think the thing to do here is, do exactly what we we've always done: write and rewrite, retain an arrested development, an unbridled joy for books, songs, and movies, get scared, get emotional, go go go.
The kind of person who shines from within. I never felt like "big man on campus" and I also never felt like I didn't belong. I felt and feel like part of the team, one of the gang. And I did meet Sandra Bullock and she was warm, funny and sharp as can be. But while I had no say, I was completely welcomed throughout. I flew out to Los Angeles to meet the producers, then again to be on set, then again to the New York and Los Angeles premieres.
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What has it been like to see the incredible success of "Bird Box"?
Music-wise, the boys and I are releasing an album January 15, called "Quiet Riots," and we are over the moon about it (stream or download here).
Why do you think the story has resonated so much with audiences?